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HauteCultureFashion.com

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Expert Review

About the domain sourcing service

Our domains have been hand-picked from the thousands of expired domains that are sold each week. We’ve carried out all the necessary due diligence to ensure that the domains don’t carry any baggage, have great metrics, and importantly have a backlink profile that would be ripe for an affiliate website. As part of this service we offer a fully hands-off service that includes:

• Extensive due diligence
• An in-depth keyword plan
• A range of content packages offering thousands of words of awesome content created by our in-house native English speaking team of writers
• An affiliate site including all necessary plugins (AAWP to be purchased separately due to licensing restrictions)
• Content formatted and uploaded to your new site using our proven to convert templates
• A site finished and ready to earn you money

About the Domain:

This domain was created by Donna, who had a passion for exploring different cultures, countries and clothes. She hosted textile tours that allowed other passionate travellers to experience cultural costume in places like Vietnam, Cambodia, Thailand, the Philippines and other countries. 

The domain is nine years old, with a DR27 and remains indexed by Google, which is a great sign of faster indexation opportunities once the domain is launched.

Any questions about this domain?

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Backlink Profile

The domain consists of 250 referring domains, with a variety of strong and niche relevant sites. 

Let’s take a look at them:

• openculture.com (DR81)
• rappler.com (DR81)
• taringa.net (DR76)
• expertvagabond.com (DR72)
• latintimes.com (DR71)
• twowanderingsoles.com (DR59)
• And much more…

The referring domain graph shows us that since the site launched at the end of 2015, it has seen some natural growth.

Backlink Relevance:

Having backlink relevancy is  important. A check through SemRush will need to be performed for us to see what the backlink relevancy is. So, let’s take a look:

We are definitely seeing some relevancy!

Clean Up:

Every aged domain typically requires a clean-up process. Often, quality backlinks would be pointed toward internal pages of the aged domain. These typically would need to be recreated and redirected. A clean-up process is necessary in order for us to retain the authority (link juice) of the domain.

As you can see, some  internal pages are getting some quality backlinks, which means we will need to recreate and redirect those pages.

Anchor Text Profile:

The anchor text profile can tell us a lot about the health of the domain. A thorough inspection is required when it comes to aged domains in particular.

Ideally, once you have filtered the referring domain from highest to lowest on the anchor texts, you should expect to see either a naked anchor text at the top (e.g www.site.com) or the name of the site (e.g Niche Website Builders)

So, let’s take a look at the anchor text profile:

As you can see, we are seeing branded anchor texts right at the top, which is great!
Also, we are not seeing anything that shouldn’t be there and that’s not relevant to the niche.

The Strategy:

When building content sites we generally recommend starting with informational content. Why? Because you can rank informational content more quickly and easily than commercial content. This allows the site to start gaining some traction before adding affiliate-based content or other monetary streams.

The faster you can build up traffic, the quicker you can start making some money with the site through Ad revenue. And when a site starts making money, you can use this income to supplement or cover any future growth. 

Once the site has gained some momentum you can start adding in other revenue streams such as affiliate offers. 

What’s The Plan For This Domain?

Fashion and travel are competitive. However, we will be targeting different areas within both fashion and travel  because we will cover some less competitive silos, such as cultural costume, textiles, experiences and tribes from all around the world.

Here’s our strategy:

• Listicle types of content around cultural clothing
• Informational pieces of content on tribes around the world, their history and their attire
• Listicle types of content around different types of fabrics and why they are used
• Info pieces of content around traditional cultural dress
• Content around tribal fashion
• Symbolism of the cultural costume

The monetization can come from display adverts, of course, but also from affiliate programs on everything travel, fashion and much more!

In terms of affiliate programs that would be applicable to this domain, examples can be found in the extended lists below.

• https://www.authorityhacker.com/travel-affiliate/
• https://affilimate.com/blog/travel-affiliate-programs/

The Competitors
Competitor research is essential in order for us to get an idea of what competitors within our authority or less are achieving, and the strategy they are using.

The first site we would like to show you is wander-lush.org, a DR59. This domain is generating nearly 224K according to Ahrefs per month. Also remember, Ahrefs does not represent the real traffic, only GA & GSC can show the real traffic, and typically, Aherefs underestimates traffic by around 2-3x. 

We also want to show you what sort of content this site is covering:

The domain is covering interesting types of content, including cultural food and experiences, which is something we will be touching on at hauteculturefashion.com.

The second example is asianwanderlust.com, with DR52. A travel blog dedicated to Asian countries, exploring different cultures, travel tips and more. 

This domain is generating  46.5K a month according to Ahrefs per month.

We also want to show you what sort of content this site is covering:

This domain has a variety of both informational and commercial keywords, which is common within the travel industry. With this in mind, we will also be covering commercial content within this domain.

Our third and final competitor is, spendlifetraveling.com with a DR56. This site is generating 47.9K of traffic per month, as per Ahrefs.

 We also want to show you what sort of content this site is covering:

All competitors show us the type of success that could be achieved within the fashion and travel niche and the opportunity that this domain has.

Case Studies

These are all the expired domain sites that have been launched since we started running this service. Click on the images below to see how they are performing.

What’s included?

• A clean premium expired domain
• A website build including premium plugins (AAWP to be purchased separately due to licensing restrictions)
• 12 months hosting
• Professional logo design
• Detailed keyword plan
• A range of content packages offering thousands of words of awesome content created by our in-house native English speaking team of writers
• Content uploaded to the site using our proven templates
• 100% complete when handed over to you and ready to go!